top of page

One Main Reason Why Your Hair Is Dry.

As a license cosmetologist and product developer who has toured 28 of these 50 states, I have received this one question the most from women of color. Why my hair is so dry? Even when I just apply a moisturizer to my hair it just soaks it all up and within minutes / hours it back dry again. Why? 9 times out of ten I answer their question with a question. What’s your porosity?